Privacy Policy

Last updated: November 14th, 2025

At Groupe BoldLife Inc. (“BoldLife,” “we,” “us,” or “our”), we take your privacy seriously and respect the privacy concerns of our community.

This Privacy Policy explains how we collect, use, share, and protect personal information in connection with:

• Our websites and blogs
• Our mobile experiences (if any)
• Our social media pages and groups (including our Facebook brands)
• Any related content, services, products, and features we offer

Together, we call these the “Services”.

This policy applies to Groupe BoldLife Inc. and our brand family, which may include properties such as Celebs Life, Binge Life, AI Life, BoldLife Home Decor, and other brands we own or operate from time to time.

1. What Personal Information Do We Collect?

The information we collect depends on how you interact with our Services.

A. Information You Provide to Us

We may collect personal information directly from you when you:

• Visit our sites or social pages
• Subscribe to newsletters
• Enter contests or surveys
• Purchase products or services
• Contact us or interact with our team

Examples include:

• Contact Information – Name, email address, postal address, phone number, and communication preferences.
• Account Information – Username, password, profile details, saved/bookmarked content, subscription status, purchase history.
• Payment Information – Limited billing information to process your payments (actual payment details are typically processed by third-party payment processors).
• Demographic Information – Age range, gender, general location, or other demographic details you choose to share.
• Health & Fitness Information – If you use our fitness-related content or tools, we may receive information about your goals, activity levels, preferences, etc.
• User-Generated Content – Comments, reviews, posts, messages, and any other content you submit, including on our social media communities. Please remember: anything you post publicly may be seen, used, or captured by others.
• Contest, Sweepstakes, and Survey Information – Details you provide when you join a giveaway, survey, or promotion.
• Inquiries and Support Requests – Information included in messages sent by email, contact forms, social DMs, or other channels.

B. Information Collected Automatically

Like most online publishers, we and our partners automatically collect certain information when you use our Services. We use cookies, pixels, scripts, SDKs, APIs, and similar technologies to do this.

Examples include:

• Device & Technical Data – IP address, device type, browser type and version, operating system, language, error logs, and related technical information.
• Usage & Analytics Data – Pages viewed, time spent, links clicked, scrolling and navigation patterns, videos watched, referral URLs, and how you interact with our emails (e.g., opens, link clicks).
• Location Data – General location based on IP address or device/browser settings (we do not use precise GPS location unless you explicitly allow it).
• Advertising & Measurement Data – Information about ads you see or interact with on or off our Services, advertising identifiers (e.g., device IDs, cookie IDs), and data used to measure ad performance and optimize campaigns.

This automatically collected information may be combined with data you provide or that we receive from third parties.

You can learn more about managing cookies and similar technologies in the “Your Choices & Controls” section below.

C. Information From Third Parties

We may receive personal information about you from:

• Other Users – For example, if someone shares our content with you or mentions you in comments.
• Business & Marketing Partners – Including advertisers, analytics providers, affiliate networks, and partners who run joint campaigns with us.
• Social Media Platforms – When you interact with our pages, groups, or ads (e.g., “Like,” “Follow,” comment, or log in using a social account), we may receive profile data and other information you permit those platforms to share.
• Login / Authentication Services – If you log into our Services using third-party credentials (like Google or Facebook), we may receive basic account information as permitted by that service.
• Service Providers – Payment processors, survey tools, email service providers, advertising tech partners, and similar vendors may share data with us in order to operate our Services.
• Public or Commercial Data Sources – We may supplement our records with information from public databases, demographic data providers, or business data partners.

2. How Do We Use Personal Information?

We use the information we collect for purposes such as:

• Providing and Operating Our Services
  • Delivering content, newsletters, and products
  • Managing accounts and subscriptions
  • Processing payments and transactions
  • Providing customer support
• Personalizing Your Experience
  • Showing content, recommendations, and offers that are more relevant to your interests
  • De-emphasizing content you’ve already seen
• Marketing & Communications
  • Sending updates about new content, offers, products, and features
  • Delivering or measuring advertising on and off our Services
  • Running promotions, contests, and surveys
• Analytics, Improvement & Development
  • Understanding how users engage with our websites, content, and ads
  • Improving our products, editorial strategy, and user experience
  • Training and improving our technology, including AI-powered tools and models, where applicable (often using aggregated or pseudonymized data)
• Security, Legal & Compliance
  • Protecting our Services, users, and business from fraud, abuse, or security threats
  • Enforcing our terms and policies
  • Complying with applicable laws, regulations, legal requests, or governmental authorities
  • Supporting corporate transactions such as mergers, acquisitions, or asset sales
• With Your Consent or Direction
  • For any other purpose that we explain at the time of collection and for which you give consent, where required by law.

3. How Do We Share Personal Information?

We may share personal information with:

• Our Brand Family & Affiliates – Other websites, brands, and entities under the Groupe BoldLife Inc. umbrella.
• Service Providers – Companies that help us run our business and Services (e.g., hosting, analytics, payment processing, email and marketing platforms, ad tech, customer support, survey tools).
• Advertising & Marketing Partners – To deliver, measure, and optimize ads and marketing campaigns on or off our Services.
• Promotional & Contest Partners – Third parties involved in joint promotions, giveaways, or surveys.
• Social Media Platforms – When we use their tools to run campaigns, custom audiences, or analytics, or when you interact with us on their platforms.
• Other Users or the Public – When you post comments, reviews, or other content publicly on our sites or social pages, some profile information (like name or username) may be visible.
• Business Transactions – In connection with a merger, sale of assets, financing, reorganization, or similar corporate events, personal information may be transferred as part of that transaction.
• Legal, Safety & Compliance – When we believe it is necessary to comply with law, respond to legal requests, enforce our terms, or protect the rights, property, or safety of BoldLife, our users, or others.
• With Your Consent or At Your Direction – Whenever you ask us or consent to sharing information with another party.

We may also share information in aggregated or de-identified form that does not reasonably identify you.

4. Third-Party Data Collection & Online Advertising

We work with third-party partners, including:

• Ad networks and exchanges
• Social media platforms
• Analytics and measurement providers
• Marketing and attribution partners

These partners may collect or receive information about your use of our Services and other websites/apps over time, via cookies, pixels, SDKs, and similar technologies, to:

• Show ads they believe will be more relevant to you
• Measure the performance of ads and content
• Build or refine audience segments
• Provide reporting and analytics to us and to advertisers

Where required by law, we will rely on your consent for certain types of tracking and interest-based advertising.

You can learn more about your options in the “Your Choices & Controls” section below and through your cookie preferences tools (e.g., a “Privacy” or “Your Privacy Choices” link in the footer, where available).

5. Your Choices & Controls

Depending on your location and applicable law, you may have some or all of the following options.

A. Access, Correction & Deletion

You may have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your personal information (subject to legal exceptions)

To exercise these rights, contact us at:
Email: contact@boldlife.co
We may need to verify your identity before processing your request.

B. Email & Marketing Communications

You can:

• Unsubscribe from marketing emails at any time by clicking the “unsubscribe” link in those emails; and/or
• Change your email preferences where we offer an account or preference center.

Even if you opt out of marketing emails, we may still send transactional or service emails, such as purchase confirmations or important account notices.

C. Cookies & Tracking Technologies

You can manage cookies and similar technologies in several ways:

• Use your browser settings to block or delete cookies.
• Use any cookie banner or “privacy choices” tools we display on our sites.
• Adjust settings in your mobile device or email client (for example, disabling automatic image loading in emails).

Please note: blocking cookies may affect how our sites function and limit certain features or personalization.

D. Interest-Based Advertising

You may be able to opt out of certain interest-based advertising via:

• Browser or device settings for advertising IDs
• Industry opt-out pages (where available in your region), such as:
  • Digital Advertising Alliance (DAA)
  • Network Advertising Initiative (NAI)
  • YourAdChoices or similar tools

These tools typically limit interest-based targeting, but do not stop all ads. You may still see ads; they just may be less tailored to your interests.

6. How Do We Protect Personal Information?

We use reasonable administrative, technical, and physical safeguards to help protect personal information against unauthorized access, use, or disclosure.

However, no online system is 100% secure. You use our Services and share information with us at your own risk. If you believe your interaction with us is no longer secure, please contact us immediately.

7. Links to Third-Party Websites & Services

Our content may link to third-party websites, apps, or services that we do not own or control (including advertisers, ecommerce partners, or other publishers).

We are not responsible for the privacy practices of those third parties. We encourage you to review their privacy policies before providing any personal information.

8. Children’s Privacy

Our Services are not intended for children under 16 years old (or the equivalent age in your jurisdiction), and we do not knowingly collect personal information from children.

If we learn that we have collected personal information from a child under the applicable age threshold, we will take reasonable steps to delete it. If you believe we may have collected such information, please contact us using the details below.

9. International Users

Groupe BoldLife Inc. is based in Canada, but we may process and store information in various countries, including the United States and other locations where our service providers operate.

Data protection laws in those countries may differ from the laws where you live. Where required, we will put in place appropriate safeguards (such as standard contractual clauses) to protect your information when it is transferred internationally.

10. Region-Specific Notices

Depending on where you live, you may have additional rights.

A. Residents of Certain U.S. States

If you are a resident of a U.S. state with a comprehensive privacy law (for example, California, Colorado, Connecticut, Virginia, and others as they adopt similar laws), you may have rights such as:

• Right to access your personal information
• Right to request deletion
• Right to request correction
• Right to opt out of:
  • “Sales” of personal information
  • “Sharing” or processing for targeted advertising
  • Certain uses of sensitive personal information

Where required, we will provide a “Do Not Sell or Share My Personal Information” or “Your Privacy Choices” link and explain how to exercise these rights. You can also contact us at contact@boldlife.co with “U.S. Privacy Rights Request” in the subject line.

B. European Economic Area (EEA), United Kingdom (UK), and Switzerland

If you are located in the EEA, UK, or Switzerland, Groupe BoldLife Inc. will generally act as a “controller” of your personal data.

You may have the following rights (subject to legal limitations):

• Access to your personal data
• Rectification (correction)
• Erasure (deletion)
• Restriction of processing
• Data portability
• Objection to certain processing (including direct marketing)
• Withdrawal of consent where processing is based on consent

To exercise these rights, please contact us at contact@boldlife.co with “GDPR Privacy Rights Request” (or similar) in the subject line.

You also have the right to lodge a complaint with your local data protection authority.

We process your personal data on various legal bases, including:

• To perform a contract with you (e.g., providing services you requested)
• To comply with legal obligations
• Based on our legitimate interests (e.g., analytics, security, marketing, improving our Services)
• Based on your consent, where required (e.g., certain cookies, email marketing, some types of targeted ads)

11. Data Retention

We retain personal information for as long as reasonably necessary to:

• Provide the Services and fulfill the purposes described in this Policy
• Comply with legal, tax, and accounting obligations
• Resolve disputes and enforce our agreements

Retention periods may vary depending on the type of data and the context in which it was collected.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational reasons.

When we make material changes, we will:

• Update the “Last updated” date at the top of this page, and
• Take other steps required by law (for example, providing a more prominent notice or obtaining consent where necessary).

We encourage you to review this page regularly to stay informed about our privacy practices.

13. How to Contact Us

If you have any questions or comments about this Privacy Policy or our privacy practices, you can contact us at:

Email: contact@boldlife.co